The Shaw Caress collection is unique in two ways: color and softness. This collection features Shaw’s most creative colors, and the colors draw inspiration from the Mediterranean, the Amalfi Coast, and the Western Painted Desert. Shaw created 50 classic colors for this collection, and they range from neutrals, blues, greens, grays, and browns.
Also, the carpet in the Shaw Caress collection has a soft feeling underfoot. The fiber used for these carpets is Shaw’s Anso nylon fiber. The fiber features the R2X Stain, Soil, and Odor resistance system. In addition, the carpets are backed by Anso nylon’s lifetime stain and soil warranty as well as the lifetime pet warranty.
Stunning Patterns from Shaw Caress
The patterned carpets in this collection will add excitement to any room. The loop styles resemble chenille bedspreads that have a vintage appeal to them. The cut and loop designs create a sense of sophistication with any modern theme. If you do not want to do wall-to-wall flooring with this carpet, then you can always have a custom rug made from the pattern carpets in the Shaw Caress collection.
The inspiration behind the Caress carpet collection by Shaw Floors is from the softest natural fibers found around the world. The company wants people to choose a carpet style that tells their own story. The Caress carpet collection from Shaw features the company’s most innovative colors. The Mediterranean, the Amalfi Coast, and the Western Painted Desert are what inspired the colors for the collection. These beautiful destinations helped Shaw’s designers create a rich variety of color shades and hues. Shaw created 50 timeless colors, which feature neutrals, blues, greens, grays, and browns. The collection is truly striking to the eye, and it would look beautiful in any home.
Shaw’s Inspiration for The Softest Carpet Collection
In addition, the Caress collection feature’s the company softest fiber. The carpets in this carpet line use Shaw’s premier Anso nylon fiber. Also, the carpets have the R2X Stain, Soil, and Odor resistance system so cleaning and regular maintenance are easier. Anso nylon carpets are backed with a lifetime stain and soil warranty, and they are backed with a lifetime pet warranty promise.
The Caress carpet collection from Shaw is available in solids and patterns. There are many styles and color choices to choose from, so have fun designing with the softest carpet collection by Shaw.
Shaw Industries recently received the St. Jude Children’s Research Hospital 2017 Proprietary Campaign of the Year award. The award from St. Jude recognizes a corporate partner who has implemented a successful proprietary campaign in addition to their primary means of support for the hospital. Shaw’s efforts around the cushion padding and carpet collections are some of the proprietary campaigns that inspired the hospital’s selection for the award.
St. Jude Children’s Research Hospital focuses on its mission: finding cures and saving children. Most of the funding for St. Jude comes from individual contributions, so St. Jude has the freedom to focus on what matters most – saving children.
The Beginning of The Sponsorship
In 2012, Shaw Carpet started as a single sponsorship of the St. Jude Dream Home Giveaway, which has grown into a multi-channel partnership that reaches virtually every aspect of Shaw’s business. Here are some of the elements that Shaw’s partnership with St. Jude consists of:
Carpet padding from Shaw Industries that began with two styles and now has seven styles that benefit St. Jude.
Shaw is a gold level sponsor of the St. Jude Memphis Marathon Weekend where Shaw associates come together to fund-raise and run.
Shaw Carpet is a silver level sponsor of the St. Jude Walk/Run to End Childhood Cancer where Shaw retailers and associates across the country participate in the 62-city run/walk and fund-raise.
Shaw has donated over $6.4 million to St. Jude. The 2017 Proprietary Campaign of the Year Award is an embodiment of Shaw’s commitment to servant leadership and its corporate vision of creating a better future for customers and the communities it serves.
#1 – Purchase a carpet that is easy to care for and clean. Look for fibers that clean easily such as Anso Nylon, Stainmaster Pet Protect Nylon, and Smartstrand.
#2 – Stain resistance is a must have since pet accidents are inevitable, especially with puppies and kittens.
#3 – Unfortunately, pet odors are part of having a pet. The pet-friendly carpets from Shaw Carpet, Mohawk Carpet, Dixie Home, Tuftex Carpet, and Carpet Express’ Showcase Collection have pet odor elimination properties.
#4 – Pet foot traffic tests a carpet’s durability. Be sure to pick a carpet that will maintain its texture retention and appearance.
Do not be afraid to have carpet and pets in the same home. There are many wonderful carpets now made for homes with pets in mind. Shaw, Mohawk, Tuftex, Dixie Home, and Carpet Express’ Showcase Collection have some beautiful pet-friendly carpet options.
Recently, Shaw released a new carpet collection called Tru Accents. The new collection features carpets that are non-solid only. The carpets have modern designs and colors mixed together. Some of the carpets feature patterns while others are just mixes of different colors. The colors range from neutrals, blues, greens, reds, and greys. All of the carpets in the Tru Accents collection are made to compliment any hard surface flooring such as hardwood, laminate, or luxury vinyl tile. The carpets blend well with the hard surface flooring. Since the carpets do so well with any hard surface flooring, you could install one carpet design in the living room, hardwood in the hallway, and totally different carpet in the bedrooms.
Tru Accents brings back heirloom patterns along with colors that work well with any design scheme. The carpets in the collection are made of Anso Nylon and Cleartouch Polyester fibers. Each carpet in the collection is durable, stylish, and high performing. In addition, if you do not want to do a full room with the carpets then you can always create a beautiful area rug out of any of the carpets.
Recently the Sustainable Purchasing Leadership Council (SPLC) awarded Shaw Industries with leadership awards. The company received these awards because of their efforts towards sustainability and helping the environment.
Shaw Receives Market Transformation Leadership Award and Supplier Leadership Award
The Sustainable Purchasing Leadership Council awarded the company with the Market Transformation Leadership Award and the Supplier Leadership Award for the company’s work to create EcoWorx. EcoWorx is a commercial carpet tile that is made mostly of reclaimed materials with reduced energy, reduced water consumption, and ability to be recycled.
The company continues to create products in innovative ways that help reduce energy usage, reduce water consumption, and help recycle. The company strives for more environmentally friendly ways to make their products.
Please click here to see our collection of Shaw carpet tile.
Spring is a time full of life and bright colors, so why not brighten up your home with some new carpet or area rugs? The Carpet Express Showcase Collections features many beautiful residential carpets that would work well as wall-to-wall carpet or area rugs. The Showcase Collection features carpets from brands such as Shaw, Mohawk, Beaulieu, Dreamweaver, and more. In addition, Carpet Express can create custom runners and area rugs from any of the residential carpets.
Later this year Shaw Industries will be releasing the third version of their Floorvana app. The new app will be Floorvana 3.0, which is now still in its beta stage. When Floorvana 3.0 is launched it will feature augmented reality (AR) technology that will allow the consumer to take a picture of a room in the home and see what the room will look like with flooring from Shaw Industries. The app user can also use existing photos capture the right flooring they desire.
Shaw Industries, Inc. has been in business since 1946, and the company first started as Star Dye Company. Star Dye Company was a small business that dyed tufted scatter rugs. The company officially became Shaw Industries, Inc. in 1972. In 1985, Shaw made its first appearance on the Fortune 500, which is a list of America’s largest corporations. Shaw created many major changes throughout the years to provide better service and value to customers.
In 1972, Shaw started generating their own yarn supply after purchasing its first yarn plant, and the next year the company bought its first continuous dye plant. The company created its own trucking subsidiary and established regional distribution centers across the United States. Over the years, Shaw has continued to focus on decreasing the consumption of fuel, water, and electricity in the manufacturing process. In addition, Shaw continues to focus on finding innovative recycling solutions as well. The company started the area rug division in 1993, and the hard surfaces division was launched in 1998 with Shaw Ceramics. After 1998, Shaw laminate flooring and Shaw hardwood flooring was introduced.
Recently, Shaw Industries completed construction on the company’s new carpet tile manufacturing facility in Adairsville, Georgia. The new facility is known as Shaw Plant T1, and the facility provides added production capacity and recycling capacity for the company’s Patcraft, Philadelphia Commercial, and Shaw Contract brands. The new facility complements Shaw’s existing carpet tile manufacturing, recycling, and warehouse facilities in Cartersville, Georgia and Nantong, China.